DOTSHOP — Kodak Portra Editorial

01 / Challenge

DOTSHOP wanted to reposition as a luxury marketplace and needed visuals with the patina of film editorial.

02 / Approach

We anchored the project in Kodak Portra's tonal language — grain, color science, soft falloff — and built an AI pipeline that respected those rules.

03 / Outcome

A complete editorial campaign that reads as film, anchoring the brand's premium repositioning.